Steve Atwater

Steve Atwater - Denver Broncos - Empower Retirement

“I think it's vital if you want to improve in any profession, you need to seek out people who have been there.”

They call him the “Smiling Assassin.”

We’re proud to call him our partner.

Denver Broncos legendary safety Steve Atwater, known for his ferocious drive, passion and intensity on the football field, joined the Empower team as an All-Pro brand ambassador in 2019. The former NFL star, who retired following the 1999 season after an illustrious 11-year career, is incredibly active in the local community, embodying Empower’s values and vision for success.  

In addition to promoting Empower’s championship values on the radio, Atwater regularly appears at company sales events and special functions to help the Denver Broncos and Empower win together. He also participates in various internal engagements, social media campaigns and other activities.

Atwater, a Broncos 1989 first-round draft pick, was elected to the Pro Football Hall of Fame in 2020.

Atwater’s career highlights include:

  • Pro Football Hall of Famer
  • 1997 and 1998 Super Bowl champion
  • Eight-time Pro Bowler
  • Denver Broncos Ring of Fame inductee
  • Member of 1990s All-Decade Team

Steve Atwater: Seeking out financial advice

Steve Atwater: The importance of saving

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Feb 23, 2021
Empower Insights

Finding Trustworthy Financial Advice

If you’re considering seeking out financial advice to get things back on track, here are a few places to start looking.

Carefully consider the investment option’s objectives, risks, fees and expenses. Contact Empower Retirement for a prospectus, summary prospectus for SEC-registered products or disclosure document for unregistered products, if available, containing this information. Read each carefully before investing.

Securities, when presented, are offered and/or distributed by GWFS Equities, Inc., Member FINRA/SIPC. GWFS is an affiliate of Empower Retirement, LLC; Great-West Funds, Inc.; and registered investment adviser, Advised Assets Group, LLC. This material is for informational purposes only and is not intended to provide investment, legal or tax recommendations or advice.

IMPORTANT: The projections, or other information generated on the website by the investment analysis tool regarding the likelihood of various investment outcomes, are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. The results may vary with each use and over time.

Investing involves risk, including possible loss of principal.

Insurance products are issued by or offered through Great-West Life & Annuity Insurance Company, Corporate Headquarters: Greenwood Village, CO; or in New York, by Great-West Life & Annuity Insurance Company of New York, Home Office: New York, NY. Guarantees are subject to the terms and conditions of the contract and the claims-paying ability of the insurer.

The managed account service is part of the Empower Retirement Advisory Services suite of services offered by Advised Assets Group, LLC, a registered investment adviser.

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