You deserve a retirement services partner that understands the complexities larger organizations face as they look to offer world-class benefits.

We serve some of the largest and most respected companies in the country

We know what works and how to best partner with you to deliver successful retirement outcomes. As a leading provider of innovative retirement solutions, we put our expertise to work for you.

With an extensive number of current clients in the large and mega markets, you can be confident that you're getting the expertise to address the challenges large organizations require.

A key feature we provide to large companies is the ability to customize both your plan design and the educational materials used to promote it.

Our full-service, in-house marketing agency can work with you to:

  • Develop brand and style guidelines
  • Choose imagery and photography selections
  • Create a preferred voice and tone for all content

This approach drives consistency across every communication touch point. We're happy to partner with your own marketing personnel to ensure adherence to all existing brand guidelines.

Additionally, you have the flexibility to choose from a variety of on-site educational opportunities in which our dedicated counselors spend time conducting group and one-on-one meetings.

We can tailor and target campaigns based on the needs of your plan and/or based on the demographics of your workforce. We can segment by the following areas, as needed, to get measurable results:

  • Age
  • Gender
  • Salary
  • Location
  • Job type
  • Savings rates

With 8.5 million+1 participants, we are able to benchmark success across other plans. We can bring ideas and innovations to your organization to enhance your overall success.

Not all product offerings and services are available in all states or to all plan sizes and types. Please contact your Empower Retirement representative to determine what is available for your situation.

1 As of March 31, 2018. Information refers to all retirement businesses of Great-West Life & Annuity Insurance Company and its subsidiaries and affiliates, including Great-West Life & Annuity Insurance Company of New York, marketed under the Empower Retirement brand.